Table of contents
What Google needs from a link#
Google's documentation says it parses a link when it is an anchor element with an href attribute, and that most links in other formats will not be parsed.
Pick the targets#
List pages that already rank on page two for a query you care about. A few links from related pages is the cheapest move you have.
Write the anchor#
"Pricing for teams" says more than "click here". Keep it short and accurate.
Add it with a review#
A proposed change shows the current text and the new text together, and waits for approval.
Title tag, /pricing
Pricing
Pricing for marketing teams, monthly or yearly
Approve and publishSend back
Published
See it on your own site#
The free website check reads a site you name and reports what holds its pages back, with no account and no card. It changes nothing on your site.